Barclays Global Investors has launched an “Think in Ideas” advertising campaign that focuses on using its iShares exchange-traded funds as a component of advisors’ investment ideas.

Barclays iShares ad campaign, tagline: “Think in Ideas”: Office is such a relative term: with pictures of a bar; leather couch; shower curtain; restroom… 

For other iShares commercials: rest; whiteboard; train; 4pm.

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