A great corporate ad from Zurich, under its “Because Change Happenz” tagline — What if you’re facing a risk, risk, risk, reward situation? 

“We work like a good caddie. A challenging golf course can be a lot like the business world. Avoiding the hazards that can eat your ball, or your business, takes special skill, and a whole lot of confidence. As one of the top three insurance providers for businesses in the country, we can provide insurance specialists that work like good caddies, helping your company find a safer approach, or at least a way forward that feels sensible. While we can’t protect you from everything, we can at least enable you to focus on more important things, like your bottom line, or perhaps overcoming that wicked slice.”  

“The biggest risk is in not understanding it” 

A creative play on the “risk” theme from UBS Global Asset Management, connecting risk management across country, currency, industry, sector and security. “Some perceive risk as a problem. But at UBS Global Asset Management, we see it as the first step to delivering fresh, leading-edge investment solutions. It’s why we have an extensive network of risk management specialists collaborating around the world. The insights they provide help us assess and manage risk across asset classes at every level: country, currency; industry, sector and security. This integrated global view helps us meet your risk/return objectives.”